Marketing

Market Research

Types of industry information to researchFrom this list of suggested industry topics, select which issues you will focus on.̈ General industry overview and analysis̈ key technological, sociological, distribution, or other factors dramatically affecting yourindustrÿ Current and historical financial performance of the industry, including:— Total revenues, overall and by product lines, if possible— Total number of …

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New Product Development and Business Ecosystem

Technological platforms are constellations of firms sharing a common modular architecture and innovation capabilities. By referring to the relevant literature analysed during the module, and by using relevant examples, explain what common modular architectures are and analyse how platform leaders leverage modular architectures to exert platform leadership.

International Marketing

Your “Top Five” Guidelines for Marketing Internationally. Do some general research on international marketing strategies for American companies. After doing your research, develop your own “guide” for American companies by providing your Top 5 guidelines.International Marketing “Pitfalls.” Provide three “real world” examples of mistakes/pitfalls that American companies have experienced when Marketing internationally.Related article: https://www.businessnewsdaily.com/5241-international-marketing-fails.htmlSelect a Company. …

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AMA Definition of Marketing

When you make an assertion of fact, state that it is based on your own experience or provide an in-text citation for the reference source you used to support your response.  A minimum of two sources is required for the main topic, and for the reply posts. You do not need two sources for each topic, but …

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